I have started to do some more experiment in onl ine shopping lately since I want to find out why some people prefer such shopping option to department stores, and how the online retailers known as fast fashion industry can become sustainable in terms of business, as well as, customers' behaviour. I am more to online marketing more and more in everyday since I love to think and see how things work (and obviously my project for MA course), therefore online shopping experience can be one of the experiences which lead to the final outcome of how come such online business is the trend of 2015.
One of the topics I have found is that the customers are so varied that every online retailer has to separate or do the segmentation in order to fulfill the needs of different consumers. 'Celebrity Inspired' is another group of people who love to dress and get that look of celebrities, and I think I would love to suggest my experience of shopping with 'Girl In Mind' with you.
In house designed products by Girl In Mind are all inspired from well-known celebs, and people in the industry. Even though, I don't really dress up or inspired by divas, I LOVE the selections provided on the website. The layout of the page also designed in such simple and clean, quite easy to browse compared to some shops which can be a mess sometimes. Another reason why I love Girl In Mind website is that the brand actually knows itself. The layout of the website's designed in a girly style due to the character of the brand which is really important. Every brand should have its own story, and that's how it creates the uniqueness.
In terms of fabric, I absolutely love the high-quality of the materials. I had a bad experience about online shopping once when the quality of the fabric is like 100% crap. The shirt doesn't even look like the website tbh. However, Girl In Mind's quality is really meet the standard of good online retailers. Also, the price is affordable.
Try and experience for yourself with 20% off when purchasing, just enter "GIRL20" and select your favourite products!
Jumpsuit- Girl In Mind
Faux Fur Jacket- Primark
Catch up more on instagram IG@thequinoxfashion
Much love ขอบคุณมากน้ะคะ :)